Wednesday, July 14, 2010
I went back to the Motor Sport dealer that I bought my VTX from in hopes of getting a great trade in offer. Even though I had purchased my motorcycle from them, the best the dealer could do was giving me $4800.00 trade in for my used motorcycle. I stilled owed roughly $6500.00 on the VTX, so I would have had to tack the difference on to the end of my financing for the new Yamaha Raider to pay off my Honda VTX or pay the difference out of pocket. I did have one other option though, and that was to sell the Honda my self to get what the bike was worth. The option to sell my Honda out right was the best way for me to get the best return and assure that I could pay off my motorcycle before I financed the new Raider. However, with all of the special incentives and deals on new motorcycles offered by the dealer, trying to sell my used VTX was easier said then done.
I parked the VTX in the parking lot next to my house with a for sale sign on it. The road was busy with a lot of traffic. I did get an occasional passerby to stop and look at it but no calls or offers came in at all. Next, I put an ad in my local newspaper. It was not that pricey, but it wasn't cheep either. I ran my ad for a couple of weeks and didn't even get one call. Roadrunner has a classified advertisement section; so I placed an ad there as well, still not luck. I was just about to give up and go back to the dealer, take my losses and get my new Yamaha when I decided to try one more thing. I went to Google and I did a search for used motorcycles. I was amazed at how many used motorcycle auction portals and classified websites there are on the Internet. I did a bit of investigating and found a couple of motorcycle-classified webpage's that looked promising. I was a little surprised they really weren't very expensive at all. I placed an ad with a photo, price, and contact information and in just a few days, I started to get interested callers. I did finally sell my Honda VTX 1300S and I did buy the Yamaha Raider. I could have saved my self a lot of work and worry if I had done my homework, shopped around and bought a motorcycle with a better resale value. However, since I didn't , selling my used motorcycle my self and getting the retail price for it was the best option.
If you are like me, you probably want to get as much out of the sale of your motorcycle as you can. The first thing you need to know is what your used motorcycle is worth. You should go on line to the Kelly Blue Book webpage and look in the motorcycle section. You could also go to the NADA guides on line, again go to the motorcycle section and look up your motorcycles make, model and year, and get the retail value. You can also find out the trade in value of your motorcycle just in case you do decide to trade it in. Once you know how much to ask for your used motorcycle, take a little time before you start to advertise and do a bit of investigating. Look for local publications, newspapers, and web page classifieds where you might be able to place an advertisement.
Compile a list of these classified sources. Find out how much it will cost to place an ad in each one. Find out if they have any testimonials or if you can contact some one that has posted an advertisement in their classifieds and made their sale. If you find a good news publication or webpage classified that has a great record of selling motorcycles then the chances are good that you will sell your motorcycle as well. Once you find where to place your motorcycle for sale ad, you will need just a few things to get the best bang for your buck. First, you need to think about and write down what you want to say in your ad. "Motorcycle for Sale" just will not work in today's highly completive used motorcycle market.
If you're selling a vintage lime green 1999 Yamaha Virago that only has 2500 miles on it and was once owned by the Madonna, then you need to say so. The more descriptive you are in your advertisement the better chance you have of some one looking for what you have to sell. The next thing you want to have is a nice clean and clear photo or photos of the motorcycle. Some times a description is not enough. Even if your description tells everything there is to know about your used bike.
I am sure you have heard a picture is worth a thousand words. Well it is true. Suppose some one is looking for that lime green 1999 Yamaha Virago once owned by Madonna, they have seen it in a magazine or on a news show. They know that there is such a bike, but is the one you have, that bike? If you have photos of the bike, they would recognize it as the same bike that they have been looking for and would more then likely buy it.Ok you have your price, description and your photos. You will need one more thing to get your used motorcycle sold. In my opinion, it is the most important thing you need to put in your advertisement. Can you guess what it is? It is your contact information. With out that no amount of descriptive poetry, colorful photography or reduced price will make the sale.
If someone does not know how to get in contact with you, your bike will never sell and you will never get the new motorcycle of your dreams. Take it from me. I have tried both print media classifieds as well as online classifieds to sell my motorcycle and in my opinion, the cheapest, easiest and quickest way to sell your used motorcycle and get the price you are asking is to sell it online. I'm out of here. I am going riding...
Riding motorcycle is not just a hobby for Michael Walrath it is a way of life. A veteran of some 35 years Michael has owned and ridden just about every kind of motorcycle imaginable. Michael is the owner of Steel Horse News as well as other custom motorcycle related websites. If you are looking for used motorcycles, you should check out Steel Horse Classifieds, another motorcycle webpage Mr. Walrath Owens.